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Primark opens new store at Metrocentre

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Fashion retailer Primark has today opened a new store at the Metrocentre in Gateshead as the largest undercover shopping in the UK celebrates its 25th anniversary this week.

Opening today, the 58,700 sq ft unit will include the retailer’s latest design concept incorporating significantly enhanced visual merchandising, branding, fixtures and lighting, aimed at improving the customer’s in-store experience.

Located at the junction of Grey Mall, Yellow Mall and Blue Mall, the unit comprises the former Woolworths store, adjacent space and a new 15,000 sq ft rear extension.

Martin Breeden, Director of Asset Management (north) at Capital Shopping Centres, which owns Metrocentre, welcomed the latest opening.

“Primark’s new store looks fantastic and provides another new anchor to Metrocentre,” he said.

“In addition we have secured a number of complementary lettings that shows the strength and diversity of the retail pitches within the centre.”

The flagship store is the latest anchor for the centre, following the opening of the Odeon and TK Maxx in the last three years.

Additionally, high street retailer Marks & Spencer is expected to unveil a major re-fit to its Metrocentre store in the run-up to Christmas.

Metrocentre has also recently opened new stores for Caffe Nero, Appy Feet, Auntie Anne’s, 7 Camicie and The Fragrance Shop, as well as inaugural north-east shops for lingerie specialist Boux Avenue and toy retailer The Entertainer, which were unveiled in September and October respectively.

Breege O’Donoghue, director of Primark, said: “Primark is pleased to be relocating within the Metrocentre to larger premises and we look forward to the new store opening.

“Primark’s first store in the Metrocentre opened in May 2006 and we are delighted now to be able to offer our loyal and dedicated customers a bigger and brighter store which will be bursting with quality commercial fashion at value for money prices for all the family.”

Published on Friday 21 October by Editorial Assistant

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