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Boots announces new look PR team


Health & beauty retailer Boots has this week announced a number of changes to its senior communications team as it aims to increase its presence further in the UK.

Una Kent has joined Boots UK as Director of External Communications and will report to Marketing Director Elizabeth Fagan.

Kent’s role is to drive Boots UK’s brand voice and image both from a public relations (PR) and corporate social responsibility perspective, and she arrives having established her own Glasgow-based brand communications consultancy, Wellkent.

In the past, she has been Vice President of Communications, International at Fox Interactive Media, as well as Director of Communications, Mobile Devices, Europe, Middle East, Africa & India at mobile specialist Motorola.

Boots’ parent company Alliance Boots, which is currently without a Group CEO after the departure of Andy Hornby earlier this year, has also appointed former Barclays and Standard & Poor’s communications professional Laura Vergani as Interim PR Director.

A statement from the retailer said: “These two appointments, along with Katie Johnson who joined Alliance Boots from RLM Finsbury several months ago as Group PR Manager, will further strengthen the PR work stream within the group communications function at Alliance Boots.”

Published on Friday 02 December by Editorial Assistant

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