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PR Manager - Premium Retailer

Job Title: PR Manager - Premium Retailer
Contract Type: Permanent
Location: London
Salary: £30 - £40K Per Annum + Benefits Package
Start Date: ASAP
Reference: Q89097
Contact Name: Quest Seach Selection
Contact Email: PLH.34915.4032@quest.aplitrak.com
Job Published: June 07, 2012 17:47

Job Description

A reputable premium retailer best known for its high quality product and attentive customer service and care is recruiting for a PR Manager to join its Marketing team in London. The company has been going for over 25 years and continues to maintain a great presence in the market, with an array of stores across the UK and more set to open over the coming years. Reporting in to the Marketing & PR Director, the PR Manager will be expected to: * Work to create and implement an effective PR strategy * Establish and maintain relationships with all relevant trade press and media, ensuring that the brand achieves maximum coverage while adhering to the overall brand strategy * Build, manage and maintain all media relationships - this will involve regularly speaking with key national press and all other relevant media (TV, Celebrities, Stylists) in order to ensure the brand is at the forefront of the market * Develop the PR calendar, working with both the Head Office and in-store teams to ensure this coincides with new season and product launches * Compose effective press releases, which will be strategically placed, according to the PR calendar * Manage all relevant events both in store as well as external events such as fashion shows and photo-shoots * Work closely with the external design agency to ensure that all print media and display is appropriate and in line with the brand's overall image and tone * Oversee and manage the advertising budget, ensuring your work is cost effective and falls within the outlined financial budget The ideal candidate will be: * Educated to degree level or equivalent * Currently working at Senior PR Officer or PR Manager level for a fashion retailer, preferably within the premium/luxury sector * Experienced at developing relationships within the industry and already have a strong array of contacts across relevant press/media * Confident managing others, as you will be responsible for a small team of PR & Marketing Assistants * Experienced working with an external agency and maintaining communication with their team to ensure the best results are achieved In return, the PR Manager will receive a generous salary and benefits package and the chance to take the next step in your career. This is a fantastic role for those passionate about product, brand and PR; if this sounds like the opportunity you are seeking, please apply now with an up to date CV.