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Marketing Director

Job Title: Marketing Director
Contract Type: Permanent
Location: France
Salary: Significant Six Figure Salary + Benefits
Start Date: ASAP
Reference: Q89111
Contact Name: Quest Seach Selection
Contact Email: BNM.08376.4032@quest.aplitrak.com
Job Published: June 21, 2012 14:49

Job Description

Leading international fashion retailer are currently searching for a Marketing Director to devise, execute and lead their group marketing strategy. The candidate would manage the marketing and customer strategy, CRM, concept, advertising, surveys, and brand positioning. In this role you will be taked with the following: * Working with external research agencies, create an understanding in the business of the customer, and what needs to do better done to better satisfy them * Utilising EPOS data effectively * Taking responsibility for in-store presentation of product, POS materials and store layout and presentation, including shop front * Undertaking continuous analysis of competitive environment and consumer trends to identify product/pricing opportunities and also to reposition stores within the marketplace * Developing store brands and devise plans to improve customer perceptions of these brands * Developing clear strategy for consumer engagement/marketing at store level, including e-commerce and m-commerce * Creating and communicating excellent Product Promotions and Seasonal opportunities * Creating the overall Marketing strategy plan with clear recommendations for internal and external communications to include the management of supplier events * Managing a team of 30 Marketing & Merchandising professionals Previous retail marketing experience at ideally Director level or 'Head of' level is essential as well as experience of the fashion or consumer goods sector. Excellent team management experience as well as organisation and process experience is required. The marketeer will be working in an autonomous environment so a self-starter is needed and an ability to engage internal and external stakeholders is key to success in this role. A fantastic opportunity to join a leading progressive retailer. Fluency in French is preferred although not essential.