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Marketing & PR Director - Ladies Fashion

Job Title: Marketing & PR Director - Ladies Fashion
Contract Type: Permanent
Location: London
Salary: DOE + Benefits Package
Start Date: ASAP
Reference: Q93331
Contact Name: Quest Seach Selection
Contact Email: PLH.10305.4032@quest.aplitrak.com
Job Published: July 30, 2013 09:36

Job Description

A rare and exciting opportunity has arisen for an experienced Marketing and Communications Director to join the head office team of this successful, multichannel, fashion brand. Best known for delivering a design led product along with giving the customer a positive and personal shopping experience, you will take on the responsibility of ensuring the brand delivers an effective and consistent message to its audience. Working at Director level your key duties will include: * Building strong relationships with your colleagues, ensuring that all teams understand the brand message and the importance of its consistency. Educating them on how they can reflect/translate this message within their own workings. * Developing an effective marketing strategy which can be delivered across all business channels; successfully engaging the customer both in store and online. * Researching what motivates and drives the customer, ensuring that these are incorporated in to both the marketing and brand strategy. * Improving the brands online presence, ensuring that the eCommerce team are maximising all opportunities; such as use of social media, e-marketing and collaborating with key fashion figures. * Devising a structured PR and Marketing calendar which offers clarity to all; detailing events, new product launches and campaigns. * Giving final sign off on all marketing campaigns, ensuring that they are consistent with the brand strategy and portray the brand message effectively. * Working closely with the PR team to ensure the business is gaining maximum exposure across all channels. * Constantly reviewing and evaluating all marketing activity; identifying what could be improved on and communicating this back to the relevant teams. The successful candidate will: * Currently be working at Head of, or already at Director level, within a Marketing and Communications orientated role. * Have proven experience working for a successful fashion brand. * Be passionate about working within the fashion sector, with the ability to get involved with creative and product orientated decisions. * Be an effective communicator and therefore able to provide clear guidance to all colleagues, ensuring that they understand the importance of the brands message and its consistency. * Enjoy working within an analytical and results driven environment. * Be able to influence others, educating them on the importance of the customer and why we must relate all of the work we do back to the customer and the brand message. This is a fantastic opportunity for those looking to push themselves further within a new and challenging role. As a pivotal team member you will be both inspirational and approachable. You will act as an ambassador for the brand and constantly promote the business in all you do. We request that candidates send their CV as a Microsoft Word document where possible. Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.