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Supply chain changes at Carphone Warehouse


It has been a week of change for mobile phone retailer Carphone Warehouse’s (CPW) supply chain.

Having signed a five-year deal with Wincanton, which will see the logistics firm provide transport solutions to CPW’s network of stores, the retailer has today ordered a fleet of three Flexi articulated forklift trucks from Flexi Narrow Aisle to improve order processing and assembly at its midlands distribution centre.

John Maguire, Sales and Marketing Director of Flexi Narrow Aisle, said: “We are delighted to be working with Carphone Warehouse. Our products have brought a number of benefits to the company’s high quality logistics operation.

“Customer service and speed of response is a core value of Carphone Warehouse and we have been able to meet and exceed their expectation with our latest Flexi VNA articulated truck.”

CPW’s collaboration with Wincanton comes nine months after the supply chain solutions provider’s was awarded a storage and distribution contract with the mobile phone retailer’s joint venture partner, Best Buy.

Best Buy Europe saw earnings before interest and tax (EBIT) increase by 81 per cent year-on-year in the six months to September 30th.

EBIT for the period totalled £58 million, which was achieved despite the heavy investment made in opening five Best Buy stores across the UK during that period.

Best Buy outlets are set to open five new stores in 2011, in locations such as Hayes, Enfield and Rotherham.

Published on Friday 10 December by Editorial Assistant

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