Customers fought through the snow on Saturday to help John Lewis achieve £10.3 million of sales last week.
A bumper Saturday and record online trade helped to boost flagging mid-week trade and push sales up 1.2 per cent compared to the same week last year.
Total sales finished 3.7 per cent up on the previous week, allaying fears of flat rate growth expressed in the retailer’s midweek update after much of the UK experienced days of heavy snowfall.
Maggie Porteous, Head of Selling Operations at John Lewis, said: “The weather made last week a challenging one.
“It is a huge credit to all our Partners that we have achieved such excellent sales despite the adverse conditions.”
Johnlewis.com had a sales increase of 47 per cent compared to this week in 2009, finishing with record weekly takings of £23.97 million.
This is the first time online sales have passed the £20 million mark in one week, and the effect of the snow could clearly be seen by sales increasing 98 per cent year-on-year on johnlewis.com during the worst weather on Wednesday.
Porteous added: “There is no doubt that our multichannel operation, where customers can choose from a variety of ways to shop, has contributed significantly to our trading success.”