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Molton Brown and Liz Earle boost John Lewis sales


Sales at department store retailer John Lewis were 4.3 per cent up year-on-year between Sunday and Wednesday, with health & beauty products helping drive trading at its stores across the UK.

Molton Brown’s A Tale of Two Cities collection was the company’s best-selling beauty product, followed by the Liz Earle cleanser starter kit - both of which are seemingly proving to be popular Christmas gift purchases nationwide.

Acqua di Parma coffrets are also flying off the shelves, with sales up 104 per cent compared with the same period last year.

Last week The NPD Group predicted that Christmas beauty product sales in the UK are set to be higher than they have been for many years in 2010 .

It indicated that the prestige beauty market in the UK grew by 8.8 per cent in value between January and September 2010, and that this growth was set to continue in the latter part of the year as Christmas shoppers hit the high street in their millions.

John Lewis also reported today that lingerie sales have also been one of the trading highlights of the week so far, with ranges from Mimi Holliday, Stella McCartney and Elle Macpherson selling at a rate of at least 15 per cent higher than the same week in 2009.

It appears the bad weather, which stopped John Lewis breaking an all-time weekly sales record last week, has failed to dampen shoppers’ spirits.

Andrew Murphy, Retail Director for John Lewis, said: “Despite the continuing challenges from the weather in some areas of the country, this week has seen a pleasing uplift in in-store sales and continued strong performance online.

“As expected, some trade has migrated from our online channel to our shops, following the cut off for pre-Christmas deliveries, making for a fantastic atmosphere in our branches across the UK.”

Published on Thursday 23 December by Editorial Assistant

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