UK supermarket Sainsbury’s started selling solar panels this week as part of a new partnership with British Gas.
The new stock is part of a wider scheme to provide easy access to a range of energy products, relevant information and guidance.
Trained energy experts will work in selected Sainsbury’s stores across the UK to provide customers with energy-saving advice, under the newly formed Sainsbury’s Energy brand.
Retailers are increasingly finding ways to help consumers become more environmentally-friendly as green issues become an evermore important part of people’s lives.
Home and DIY retailer Wickes launched a new scheme in collaboration with EDF Energy earlier this year, which offer customers four insulation rolls for the price of one at stores nationwide.
The deal will run until the end of 2012 and aims to help consumers save money on their energy bills.
Commenting on his company’s new initiative, Group Buying Director at Wickes Ian Preedy said: “Insulation is a cost effective home improvement and we would strongly encourage all home owners to ensure they have adequate levels of insulation.”
Sainsbury’s CEO Justin King added: “Sainsbury’s has a long history of helping customers save money without compromising on quality.
“With the launch of the new Sainsbury’s Energy, we plan to continue with this heritage.”