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JD Sports plans French expansion


Sports products and clothing retail group JD Sports has announced plans today for an “aggressive expansion” in France.

The retailer already owns equivalent French trader Chausport, after acquiring the business in 2009, but now wishes to fully launch the JD brand in the country.

As a trial of three stores in France has proved successful the firm has instructed commercial real estate firm Cushman & Wakefield to look for a significant number of units of between 4,300 sq ft and 10,500 sq ft in size in locations which could support one of its stores.

Nigel Keen, Group Property Director of JD, said: “We are targeting the main urban areas across France to build upon the successful opening of three trial stores in Lille, Paris (Evry 2) and Lyons.”

Chausport currently operates 75 stores throughout the western European republic whilst there are over 500 outlets run by the group, primarily in the UK, under its four fascias which include the Size and Bank brands.

Cornering the market in high street sports fashion helped JD produce year-end profits growth of 28 per cent in April and the group even contemplated a takeover of ailing rival JJB Sports earlier this year, further demonstrating its strength.

Mark Barrett, associate in the cross-border retail team of Cushman & Wakefield, said: “JD Sports has consolidated its position as the leading UK retailer of sports and casual wear in recent years and is in a strong position financially to now expand into France.”

Published on Monday 22 August by Editorial Assistant

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