Poundland branches out to DIY interior design

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Poundland branches out to interior design with stick-on-wall tiles
Poundland's £2 stick-on-wall tile pack compares to compared to Dunelm’s £18 for the same amount and similar wall coverage.
// Poundland now sells stick-on-wall tiles in a first for the discount retailer
// The tiles come in a four pack with four different designs at just £2 (50p per tile)

Poundland has branched out to interior design and DIY by selling stick-on-wall tiles for the first time.

The pilot scheme sees the discount retailer stock a limited edition of stick-on-wall tiles in 660 stores across the UK, giving customers the chance to refresh their kitchen or bathroom at a fraction of the price at DIY retailers.

The tiles – which come in varying patterns and styles – come in a four pack with four different designs at just £2 (50p per tile), which Poundland compared to Dunelm’s £18 for the same amount and similar wall coverage.


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“We’ve jumped into the interior design industry and we plan on sticking at it,” Poundland’s Kevin Jones said.

“We’re topping the design game and our customers are loving it already – everyone loves a grout bargain.”

The news comes as Poundland ramps up its roll out of Pep&Co shop-in-shops across its estate.

The retailer’s parent company also recently renamed itself to Pepco Group, as part of a growth strategy that includes optimising its existing Poundland stores in the UK.

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