The number of sustainable shoppers in Britain has increased by a third in 12 months, threatening to disturb fast fashion.Research by the Fashion Retail Academy reveals that as a result, there has been a large shift in shopping habits in the UK, with millions more choosing quality over quantity.

Sustainable Brits are killing off fast fashion

The number of sustainable shoppers in Britain has increased by a third in 12 months, threatening to disturb fast fashion.

Retail Gazette
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