Yoox Net-a-Porter welcomes new global operations director

// Yoox Net-a-Porter Group hires Mirko Nobili as global operations director
// Mirko Nobili will help advance global operations for the group’s ecosystem of multi-brand and mono-brand stores

Yoox Net-a-Porter Group has hired Mirko Nobili as global operations director to drive customer experience as well as its long-term strategic international growth.

The fashion retailer’s global omnistock logistics model has been implemented across 180 countries.

Nobili will help advance global operations for the entirety of the group’s ecosystem of multi-brand and mono-brand stores.


READ MORE: Yoox Net-A-Porter names Geoffroy Lefebvre as new CEO


His key focus will be on maximising its proprietary hub-and-spoke omnistock logistics model, which has been custom-built to bolster shopping experiences, significantly increased stock availability and advanced delivery options.

Nobili previously spent seven years with Burberry, where he most recently held the role of vice president global customer fulfilment.

Meanwhile, the business model enables a single view of all inventory and streamlines product flow between its nine global distribution centres, enabling maximum product visibility and setting strong foundations for long-term global growth.

In addition, Nobili will be responsible for digital production across the group, continuing to maximise the latest AI and robotics engineering.

“For two decades, delivering exceptional customer service has been at the heart of the Yoox Net-a-Porter Group approach,” Chairman and chief executive Federico Marchetti said.

“It remains as important as ever today to our group and a major differentiator in the luxury fashion sector – for both clients and brands.

“Mirko brings outstanding levels of expertise and a strong track record in delivering operational excellence at a global scale.

“Together with the wider Executive Committee, he will play an integral part in delivering our mission to connect people with the joy of luxury and fashion that lasts a lifetime and beyond”.

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