Cake Box revenue skyrockets 91% to £16.4m

// Cake Box sales rise for the six months up to September 30
// Revenues rose 91% to £16.4m during the period
// Cake Box opened 20 new franchise stores during the half-year period

Cake Box has seen its sales almost double for the past six months, as it reports a recovery in customer demand.

The company reported revenues of £16.4 million for the six months up to September 30, representing a 91 per cent increase on the corresponding period of 2020.

Revenues for the four months to September 30 were also up on the previous year, with sales of £11.1 million representing a 50 percent rise on the 2020 period, with total franchisee sales increasing 13.3 per cent on a like-for-like basis.


READ MORE: Cake Box now “bigger & better” after pandemic as profits grow 12%


Cake Box opened 20 new franchise stores during the half-year period.

With three closures over the six months, Cake Box now has 174 stores in operation.

In addition to its stores, the business continued to roll out its kiosk offer from existing franchise outlets, with a net increase of three and a total of 19.

Cake Box also saw growth in its delivery channels during the first half of the financial year, with franchise online sales of £6.7 million representing a 68 per cent increase on the 2020 period.

The four-month figure of £4.6 million was also up on the previous year’s £3.4 million.

“With strong sales growth accompanied by record expansion of our store estate, the board is confident of making further progress in the second half and meeting full-year expectations,” Cake Box co-founder and chief executive, Sukh Chamdal said.

“Our supply chain is robust, with several months of ingredients and the right measures in place to ensure that no event goes uncelebrated and no slice of cake goes unbaked, undelivered or uneaten.”

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