Oliver Bonas is set to open a new store at Lakeside Shopping Centre this summer as the lifestyle retailer continues its UK expansion.
The independent British brand has signed for a 4,000 sq ft space on the centre’s lower mall, next to Office.
The store will stock Oliver Bonas’ design-led range of women’s clothing, accessories, gifts, jewellery and homeware.
Lakeside, which is owned and operated by SGS UK Retail, said the signing would strengthen its premium and lifestyle offer, following the recent arrival of The White Company.
Oliver Bonas operates more than 90 stores across the UK and Ireland and said Lakeside’s 7.2m catchment area would support its plans to reach more customers nationwide.
Pradera managing director of asset management Robert Jewell said: “The addition of Oliver Bonas to Lakeside further cements our position as a UK top five out-of-town super-regional destination, supporting our retailer’s long-term growth and bolstering their customer engagement.
“With access to a highly engaged and diverse catchment, Lakeside continues to attract best-in-class brands and come summer, we’re excited to add Oliver Bonas to our list.”
Oliver Bonas head of retail Sevda Cankorur added: “Oliver Bonas has experienced significant growth and resounding success, spearheaded in part by our ability to continually identify the best-of-the-best locations in which to launch.
“Lakeside firmly sits within this classification as one of the UK’s leading lifestyle destinations, and we know we’re bringing Oliver Bonas to an audience that understands and appreciates our brand.”
The signing follows the recent additions of PURESOUL and Space NK at Lakeside, which have taken 1,919 sq ft and 3,665 sq ft units respectively.
The two brands will expand the centre’s beauty and wellness offer alongside H Beauty, Jo Malone, Rituals, Thérapie Clinic and Boots.
Smith Young and LM are Lakeside’s retail leasing agents, while Metis and LM lead leisure leasing. Pradera asset manages Lakeside on behalf of SGS UK Retail, and Colliers acted for Oliver Bonas.
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