Saturday, August 15, 2020

Marketing

    TikTok is set to be banned in the US creating a massive opportunity for rivals to plunder its runaway retail advertising revenues.

    TikTok to be banned in US allowing rivals to plunder retail ad spend

    Marketing
    TikTok is set to be banned in the US creating a massive opportunity for rivals to plunder its runaway retail advertising revenues
    The North Face, Puma and Pernod Ricard are returning to Facebook as the #StopHateForProfit boycott loses steam and fails to make a dent in revenues.

    The North Face and Puma resume Facebook advertising as boycott fails to dent ad...

    Marketing
    The North Face, Puma and Pernod Ricard are returning to Facebook as the #StopHateForProfit boycott loses steam.
    Wish.com has been slammed by the Advertising Standards Authority (ASA) after its adverts featuring sex toys and partially naked women were posted on the BBC’s Good Food Guide app.

    Wish.com slammed by ASA after “sexually graphic” ads appear on BBC Good Food app

    Marketing
    Wish.com has been slammed by the Advertising Standards Authority (ASA) after its adverts featuring sex toys and partially nudity.
    The North Face, Puma and Pernod Ricard are returning to Facebook as the #StopHateForProfit boycott loses steam and fails to make a dent in revenues.

    Ikea, Walmart and McDonald’s have all quietly pulled their Facebook advertising spend

    Marketing
    Ikea, Walmart and Peloton have become the latest major brands to pull their Facebook advertising spend.
    Snag Tights has collaborated with UK Drag Race Star Sum Ting Wong to find the brands first global ambassador - which is open to any member of the public, regardless of age, gender, dress size or ability.

    Retail Gazette Loves: Snag Tights enlists Sum Ting Wong to find global ambassador

    Marketing
    Size-inclusive hosiery retailer Snag Tights has launched a search for a "Snag Queen".
    The North Face, Puma and Pernod Ricard are returning to Facebook as the #StopHateForProfit boycott loses steam and fails to make a dent in revenues.

    Ralph Lauren quietly pulls Facebook advertising as #StopHateForProfit boycott fails to turn Zuckerberg

    Marketing
    Ralph Lauren and Carolina Herrera have quietly stopped advertising on Facebook as the widespread boycott continues to gather pace
    Pop-up retail pop-ups boxpark primark experiential retail Amazon clicks and mortar

    Why pop-ups are so prominent in retail

    Marketing
    Pop-ups are nothing new to retail. From shopping centres, airports to festivals, pop-ups are a billion pound industry
    Patagonia boycotts Facebook & Instagram advertising

    Patagonia boycotts Facebook & Instagram advertising

    Marketing
    Patagonia has become the latest retailer to announce an advertising boycott of Facebook and its Instagram app.
    Debehams is celebrating fathers who have been working to helpeveryone through lockdown with a campaign featuring Debenhams workers (and dads) praising their loved ones’ efforts and how they plan to show they care.

    Retail Gazette Loves: Debenhams “my dad my hero” campaign

    Marketing
    Debenhams is celebrating fathers who have been working to help everyone through lockdown
    Snapchat has launched a new ecommerce advertising tool enabling retailers to reach its Gen Z and millennial audiences with “remarkable results”.

    Snapchat partners with Adidas, Topshop and Farfetch for latest ecommerce initiative

    Marketing
    Snapchat has launched a new ecommerce advertising tool enabling retailers to reach its Gen Z and millennial audiences.
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    Feature Resource

    Resources

    8 Tips to Ensure Great Employee Experience in Times of Crisis

    We know 2020 has been a challenging year for workplaces around the world. To help you cope with disruption, we've put together an eBook offering 8...
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