Are Christmas adverts necessary to keep retailers afloat?
Retailers have begun putting their festive window displays together and Christmas adverts are now being broadcast on TV
Roundtable: Identity marketing and how to win a new generation of shoppers
Retail Gazette and SheerID hosted a roundtable that shined a spotlight on the latest digital marketing tactics retailers...
Amazon scraps popular free sample scheme
Amazon is scrapping its experimental free sample campaign which saw it deliver free items to consumers it thinks they would like
M&S hopes pyjamas will “jump off shelves” with Go Pyjamas Christmas ad
Marks and Spencer has launched a second Christmas advert - Go Pyjamas - following "great customer and colleague response"
Watch all of the Christmas adverts of 2019 – so far
We've put all the latest Christmas adverts in one place for you to watch. Which one is your favourite so far?
Tesco’s time-travelling Christmas advert will celebrate its 100th anniversary
// Tesco reveals details of its Back To The Future-influenced Christmas advert
// The advert also helps celebrate the grocer's 100th anniversary
// Full footage of...
John Lewis’ 2019 Christmas advert revealed, first festive campaign with Waitrose
John Lewis has enlisted the help of pop-rock band Bastille for its first ever joint Christmas advert with stablemate Waitrose.
‘The Boy & The Piano’ voted UK’s favourite John Lewis Christmas advert
The Boy & The Piano has been named the UK's favourite John Lewis Christmas ad, as the nation waits patiently for 2019 advert.
M&S to launch new food campaign focusing on value
Marks & Spencer's food division is looking to counter shopper perceptions that it is expensive with a new campaign.
Tesco asked to “stop right now” after Mel B calls out Clubcard ad
Tesco has been asked to remove a photo of Spice Girl Mel B from its Clubcard Plus campaign.
Feature Resource
The Ultimate Ecommerce Marketing Calendar 2020
Looking for new ways to keep your marketing campaigns fresh and relevant?
With the vast number of holidays and cultural events across the globe, it...
