Retail Gazette Loves: 80 Days of Argos

Last week Argos launched its new “80 Days of Argos” campaign which will see 80 separate adverts place consecutively over a span of 10...

Hands On with Ted Baker’s interactive campaign

What is it? Ted Baker has launched a new advertising campaign for its spring 2017 range called Keeping Up with the Bakers, based...

Retail Gazette Loves: Lidl Surprises, British Daffodils

Lidl has released the latest advert in their Lidl Surprises campaign which aims to tackle misconceptions about the quality and origin of its produce....

Retail Gazette Loves: Diesel’s Make Love Not Walls campaign

Fashion brand and retailer Diesel recently launched a politically-charged advertising campaign aimed at “tearing down the mental and physical walls that separate us”. ...

Ted Baker launches Keeping Up With The Bakers sitcom

Ted Baker has launched a new spring campaign which features 360-degree shoppable video and its own sitcom. Alongside the introduction of interactive windows...

Clarks to undergo property review & modernisation

Clarks is set to review its property portfolio as part of plans by chief executive Mike Shearwood to modernise its shops.The shoe retailer has...

Mamas & Papas appoints Neil Sumner as ecommerce and marketing boss

Mamas & Papas has hired Neil Sumner to lead its ecommerce and marketing teams as well as oversee the maternity and nursery chain’s digital...

Net-A-Porter nabs Jimmy Choo’s Dana Gers

Net-A-Porter has announced the appointment of new global marketing and communications director Dana Gers. Gers joins the online fashion group from a six-year stint...

Retail Gazette Loves: Tesco’s Food Love Stories

Tesco has launched a brand-new campaign aiming to not only promote the quality of their food, but provide customers with some easy-to-follow recipes. “Food...

Christmas adverts, bigger than Jesus

Since the start of November almost every major retailer has released their offering to 2016’s eclectic selection of Christmas adverts.Each year the popularity of...

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Best Tools for Commerce Marketing Success

Today’s commerce marketers use an average of 7.2 marketing tactics in their marketing strategy. In the recent past, this would have required an exhaustive lineup...