Sainsbury’s has reportedly spent £52 million on advertising in the past year to persuade consumers to shop at its stores
Harrods has revealed that its partnerships director Guy Cheston will be leaving his role at the end of March.
John Lewis has launched a brand new advertising campaign which will see it advertise its spring season on TV for the 1st time.
Do retailers really incorporate IWD values in practice when it comes to female empowerment in the boardroom?
Zalando has launched its new spring campaign with a newly formed concept: Zerotypes, as an antithesis to stereotypes.
While consumers may be more likely to remember provocative ads, retailers have turned down the heat in recent years
Love is in the air this Valentines day and some retailers are choosing to celebrate with campaigns spreading the love.
Eve Sleep launches new ASMR-otica content to bring together “sleep-inducing experiences of ASMR and...
Eve Sleep is has launched a mystifying new initiative mixing Autonomous Sensory Meridian Response (ASMR) with erotic fiction
Waitrose & Partners has launched its new -slow-TV' advertising campaign; You can taste when it’s Waitrose & Partners.
M&S has launched its first ever TV advertisement campaign for its denim category as it seeks to broaden its appeal