Waitrose & Partners has launched its new -slow-TV' advertising campaign; You can taste when it’s Waitrose & Partners.
M&S has launched its first ever TV advertisement campaign for its denim category as it seeks to broaden its appeal
Aldi has been accused of ‘poverty porn’ and has been hit by a major social media backlash.
83% of consumers feel mislead by green and sustainable buzzwords in advertising.
Here are Chloe Thomas' tips on where you should start your marketing optimisation for 2020.
Boots has revealed plans to launch additional revamped beauty halls across 60 stores in the UK this spring
Alibaba praised by Chinese LGBT communities for depiction of same-sex couples despite government dissuasion
Alibaba is being praised by Chinese gay communities after releasing an advert featuring same sex couples in spite of government
Bespoke computer retailer PC Specialist has had its advert banned by the Advertising Standards Authority (ASA).
Tesco has claimed the top spot in the third annual Top 10 Christmas Ad Rankings compiled by marketing technology firm 4C.
How can retailers leverage popular interests and create engaging and dynamic video campaigns that grab customer attention?