Saturday, January 18, 2020

Marketing

    M&S to launch new food campaign focusing on value

    M&S to launch new food campaign focusing on value

    Marketing
    Marks & Spencer's food division is looking to counter shopper perceptions that it is expensive with a new campaign.
    Tesco clubcard plus Mel B Spice Girls Dave Lewis

    Tesco asked to “stop right now” after Mel B calls out Clubcard ad

    Marketing
    Tesco has been asked to remove a photo of Spice Girl Mel B from its Clubcard Plus campaign.
    Sainsbury's Christmas advert

    Sainsbury’s Christmas ad celebrates grocer’s 150th year

    Marketing
    Sainsbury's has released its 2019 Christmas advert which illustrates the grocer's history as it celebrates its 150th year
    M&S challenges John Lewis with all-dancing, all-jumping Christmas advert

    M&S hires Beyonce’s ‘Single Ladies’ director for Christmas advert

    Marketing
    Marks & Spencer has launched its jumper-filled Christmas advert, in a move that seemingly challenges John Lewis.
    Notonthehighstreet will open up two London pop up stores in the run up to Christmas.The online platform for artisans and creatives will host two the stores in central London following the success of its physical spaces last year.

    Notonthehighstreet to open two London pop-ups for Christmas

    Marketing
    Notonthehighstreet will open up two London pop up stores in the run up to Christmas.
    Tesco Clubcard Plus loyalty scheme

    Tesco reveals details of new Clubcard Plus scheme

    Marketing
    Tesco has revealed it will launch Clubcard Plus, a new paid membership scheme, on November 8.
    M&S Food is will be the first UK food retailer to launch a range of own-brand Halal prepared meals. In response to the growing demand for a Halal diet from November 6 customers will be able shop a range of six Halal Food Authority (HFA) certified prepared meal across 36 selected M&S stores.

    M&S hopes customers “notice” changes in new menswear campaign

    Marketing
    Marks & Spencer has launched its new menswear marketing campaign to illustrate the change in its offer.
    Calling all Harry Potter fans, Poundland is now selling invisibility cloaks in stores although you may want to hurry because they seem to be disappearing at such a rate. The budget chain has stocked its shelves with the cloaks as part of its Halloween range.

    Friday Fun One: Poundland’s Harry Potter-inspired invisibility cloaks

    Marketing
    Calling all Harry Potter fans, Poundland is now selling invisibility cloaks in stores as part of its Halloween range.
    TV gardener Alan Titchmarsh is the unlikely new face of Adidas' newest collection inspired by lawn-based activities. Aptly named The Adidas Gardening Club, the collection draws on outdoors-centric innovations and technologies to appeal to the masses.

    Friday Fun One: Alan Titchmarsh stars in the Adidas Gardening Club

    Marketing
    TV gardener Alan Titchmarsh is the unlikely new face of Adidas' newest collection inspired by lawn-based activities.
    It may be the beginning of October but many retailers are already in the Christmas spirit. Unsurprisingly many shoppers took to twitter to air their views one some of the ridiculously early displays.

    Friday Fun One: Christmas displays in October

    Marketing
    It may be the beginning of October but many retailers have already put up their Christmas displays - leaving many far from happy.
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