15 Tesco branches across Glasgow will offer free fruit to children as part of a trial, under CEO Dave Lewis‘ new slogan “every little help makes a big difference.”
The four-week pilot will see boxes of apples, bananas and oranges displayed near store entrances for consumers to give to their children. The scheme comes after a Tesco store in Lincolnshire trialled a similar one which was met with great success.
“As a father myself I know just how much of a challenge it can be to navigate the aisles with hungry children in tow,” said Josh
