// Inside “Bloom & Wild at home’ – a series of pop up stores currently open in UK
// The first pop-ups will be located across London, Bristol and Edinburgh
The online floral service Bloom & Wild has launched a series of physical pop-up stores across the UK for the very first time.
Retail Gazette went to take a look at the florist’s first foray into bricks and mortar retail via its pop-up store at Dray Walk, in East London.
With locations across London, Bristol and Edinburgh, the pop up stores allow customers to browse and purchase plants and homeware in person instead of through the retailer’s site.
The shop was full of exclusive plants starting from the affordable price point of £2, including bestseller dried flowers and a range of vases and pots.
READ MORE:
- Bloom & Wild is launching a series of UK pop-up stores starting this month
- Bloom & Wild plans hiring spree as it appoints ex-Facebook exec as chief people…
A team of experts were on hand to chat through and share sneak peeks of the upcoming bouquets within Bloom & Wild’s new fortnightly flower subscription service.
The florist also gave everyone inside the shop a free ticket with the chance to win a year of flowers.
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