TikTok is reimagining entertainment from the inside out. With its raw and unpolished videos, and the ability to spread viral content rapidly, 71% of people agree that the biggest trends tend to start on the video sharing app.
As a social platform, TikTok offers retail brands the opportunity to connect with new audiences, tapping into the way consumers engage and share content. As straightforward as that sounds, understanding the platform’s features, content capabilities and creator offering can be a challenge for marketers.
As a TikTok Creative Partner, we’ve published the ultimate handbook to help you succeed on the world’s most viral platform.
Download the Everything Guide to TikTok for Marketers Guide
Download our guide and learn:
- The six things every marketer should know about TikTok
- How to effectively use the app’s most popular features
- Five steps to creating a successful brand account on TikTok
- What type of organic TikTok content performs the best
- How to effectively partner with TikTok creators
- How to use the eight different ad options available to marketers
- What it takes to create high-performing TikTok ads that maximise your ROI
- How brands like Benefit Cosmetics, Sheridan, and Rimmel London achieved TikTok success with Vamp
