MasterCard has appointed Andrea Scerch as President of multi-channel group DataCash and will provide strategic direction and leadership of the company.
DataCash was acquired by MasterCard in 2010, and is a key driver of MasterCard’s e-Commerce strategy and digital convergence solutions globally, allowing the company to provide new services to acquiring customers and drive increased e-Commerce penetration in both existing and new markets via merchant and technology based partners.
Serch, who has been at MasterCard for eight years and has worked with McKinsey & Company in Italy, will work with DataCash Group Companies, MasterCard Internet Services (DataCash MiGs), as well as DataCash’s Fraud and Risk Management Tools.
Cathy McCaul, President, Global Processing at MasterCard said, “We are delighted to welcome Andrea as President of DataCash. He brings a wealth of valuable experience in the development of complex business solutions within Europe and beyond. He is an excellent fit to help take DataCash to the next level of success as it becomes an integral part of MasterCard’s Global Processing Group.”
Scerch will replace Ajay Bhalla who takes on a larger role in MasterCard.