Zara’s sister brand Stradivarius is to open its first UK store at London’s Westfield Stratford.
The retailer, aimed at 20 to 35 year-old women, will open a 390 sq m store in October 2013 and is the sixth Inditex brand to open up in the UK.
The name Stradivarius originated from stringed instrument crafter Antonio Stradivari but has since become a superlative expression, meaning the absolute best.
The store follows its UK e-commerce site launch in October last year.
Spending by foreign tourists in Britain is set to surge 34 per cent to over £27bn a year by 2017, according to research from Barclays.
London now houses more international retail brands than any other city as it cements its reputation as one of the biggest shopping capitals of the world. 31 international retailers opened stores for the first time in London last year including Tom Ford and J Crew.