Sunday, September 26, 2021

Mothercare uses gamification to train staff

Mothercare is modernising its approach to health and safety training by moving online with its first ever e-learning course for staff.

The 20 minute-long bespoke module, Staying Safe at Work, created by Sponge UK includes an elearning game and custom-made illustrations, will provide an engaging and consistent learning experience for new starters, as well as refresher training for existing staff.  

Mothercare Group, which includes Early Learning Centre and the clothing brand Mini Club, employs around 4,500 people in-store and around 600 at its head office in Watford, Hertfordshire.

Jo Brosnan, Mothercare Development Consultant said: ”We first became aware of the type of work that Sponge UK could do following a fabulous fire safety presentation at the Learning and Technologies conference in 2014. The gaming element demonstrated at the conference was really engaging and Sponge incorporated an element of gaming in our final module.”

The module focuses on three key areas of health and safety training: fire safety, preventing accidents and dealing with threats and hoaxes.

Sponge UK Managing Director, Louise Pasterfield, said: “Mothercare has really embraced the latest thinking in workplace elearning, and the new module brings the company‘s health and safety training right up to date.

“We wanted to deliver elearning that would be approachable, relevant and a positive experience rather than a tick-box exercise.

The e-learning will be part of a blend at the parenting specialist retailer, combining face-to-face training with online learning, and may be rolled out to Mothercare employees worldwide in the future.


Please enter your comment!
Please enter your name here