Following the viral success of Marks & Spencer’s Santa’s Yumnut, the retailer has decided to launch its new, er, more romantic version just in time for Valentines Day.
The Yumnut is a hybrid between a doughnut and a yum yum. M&S described it as a “love nut” in its tweets. Okay, then.
Much like the Christmas launch, Twitter users had a hilarious response to M&S’s latest marketing ploy.
Retail Gazette went through some of the tweets and selected some of the funniest ones for your Friday laugh:
❤️ Feel the LOVE NUTS this Valentine’s! ❤️ Our new love nut Yumnut™ lands in store TODAY! Pick one up now. pic.twitter.com/qr12A72jVm
— M&S (@marksandspencer) January 27, 2021
M&S marketing department really know how to sell a product…. 1st there was Santa's yumnut and now they give us a "love nut" yumnut – filled with salted cream no doubt https://t.co/7SWYV4d13J
— Mark Wilson (@marcowil) January 27, 2021
— Busbyyy (@sbusbyyyy) January 27, 2021
FEEL THE WHAT https://t.co/U5xLWhWfmU
— Abs ♫ (@PunsNotPubs) January 27, 2021
— Dan 🐙 // マガリ ムオリ // (@spacedannn) January 27, 2021
This is intentional trolling at this point, right? "Ooh, we're M&S, we're so fancy, INSERT OUR LOVE NUTS INTO YOUR MOUTH" https://t.co/VDFhVmCzUm
— Chris Mole (@ChrisManji) January 27, 2021
ah yes, valentine’s, the best time to gobble down on some love nuts https://t.co/UHlvvGGytQ
— charly (@charlywhyman) January 27, 2021