Shein Birmingham pop-up: How the ecommerce giant is boosting brand visibility

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// Fast fashion giant Shein has opened a pop-up store in Birmingham as part of its new brand-building initiative Sheintheknow, which it hopes will boost loyalty and awareness.
// Charged headed to the Bullring to see what was on offer.

Read the full story and see the Birmingham pop-up here

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Shein Birmingham pop-up: How the ecommerce giant is boosting brand visibility

// Fast fashion giant Shein has opened a pop-up store in Birmingham as part of its new brand-building initiative Sheintheknow, which it hopes will boost loyalty and awareness.
// Charged headed to the Bullring to see what was on offer.

Read the full story and see the Birmingham pop-up here

Click here to sign up to Retail Gazette‘s free daily email newsletter

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