With customer expectations increasingly focused on personalised and engaging rewards, 79% of businesses are planning to revamp their loyalty programs soon. This report highlights the top loyalty trends shaping 2025 – helping you move beyond basic earn-and-burn models.

Discover how industry leaders like Burger King, Starbucks, and Walmart are leveraging strategies like subscription-based loyalty and AI-driven experiences to set new standards – and see how your brand can stay ahead.

You’ll learn:

• What gamification tactics set you apart from competitors in 2025
• How rewarding eco-friendly choices drive customer loyalty
• How companies are using AI in their personalisation strategies

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