ASOS has completed the sale of its former Atlanta fulfilment centre in a deal worth around £48 million, marking the end of its programme to dispose of non-core assets.
The online fashion retailer said it has assigned the warehouse lease to a global consumer brand, while a member of the DHL Group has acquired the site’s automation assets.
The transaction will also reduce annual costs by around £6 million through lower rent and occupancy expenses.
ASOS said the site is no longer operational and had already been fully written down in previous financial periods.
The disposal follows the company’s refinancing in late 2025, repayment of its 2026 convertible bonds and the sale of its Lichfield fulfilment centre earlier this year.
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The retailer also expects to record a one-off pre-tax profit of around £78 million from the transaction, reflecting adjustments to property liabilities.
ASOS chief executive José Antonio Ramos said: “The disposal of Atlanta is another clear demonstration of us delivering on our commitments – strengthening the balance sheet, simplifying the business and maintaining strict discipline in how we allocate capital.”
He added: “Since closing the Atlanta fulfilment centre, we have successfully transitioned to our new US operating model… The strength of customer engagement gives us confidence in this approach and reinforces the progress we are making as we execute our strategy.”
ASOS said the proceeds will strengthen its cash position and provide additional financial flexibility as it continues its turnaround strategy.
In May, M&S agreed to acquire a major automated fashion distribution centre from ASOS, in a bid to ramp up the high street retailer’s online output.
The 437,000 sq ft site in Lichfield, Staffordshire was sold for £67.5 million and is set to become part of M&S’ logistics network in 2027.
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