Mango names Hailey Bieber as brand ambassador

Mango
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Spanish fashion brand Mango has named Rhode founder Hailey Bieber as its new brand ambassador and the face of its summer 2026 campaign.

It’s marketing drive is part of the retailers ‘Craft Your Own Story’ brand platform.

The 2026 collection is inspired by Los Angeles street style and by Bieber herself, who the brand state reflects the Californian lifestyle “like no other”.



According to Mango, the entrepreneur is a “benchmark for street style, blending minimalism with refined streetwear”.

The capsule collections features items such as denim shorts, little black dresses and oversized jackets. The collection’s colour palette features shades of red and blue which “harmonise with the seasons vibrant energy”.

Mango said: “This summer, our ambassador inspires us to immerse ourselves in our travel destinations, soak up their energy and explore new facets. There are still many stories left to discover.”

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Mango names Hailey Bieber as brand ambassador

Mango

Spanish fashion brand Mango has named Rhode founder Hailey Bieber as its new brand ambassador and the face of its summer 2026 campaign.

It’s marketing drive is part of the retailers ‘Craft Your Own Story’ brand platform.

The 2026 collection is inspired by Los Angeles street style and by Bieber herself, who the brand state reflects the Californian lifestyle “like no other”.



According to Mango, the entrepreneur is a “benchmark for street style, blending minimalism with refined streetwear”.

The capsule collections features items such as denim shorts, little black dresses and oversized jackets. The collection’s colour palette features shades of red and blue which “harmonise with the seasons vibrant energy”.

Mango said: “This summer, our ambassador inspires us to immerse ourselves in our travel destinations, soak up their energy and explore new facets. There are still many stories left to discover.”

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