Tiffany & Co has been pilloried on social media for its new home products range, which includes a sterling silver tin can being sold at £945.
The luxury jewellery retailer and brand’s new range, known as Everyday Objects, also features an £8475 ball of yarn, £330 salt & pepper shakers, £260 letter opener, straws for either £275 or £330, a £285 yo-yo, and a £400 protractor.
Most of the items are made of sterling silver, with some featuring American walnut or gold, and Tiffany & Co claims the range “transforms utilitarian items into handcrafted works of art”.
“What makes the [Everyday Objects] collection unique is that it incorporates the best quality, craftsmanship and design with a level of functionality that allows you to use these things every day,” Tiffany & Co chief artistic director Reed Krakoff said.
However, the range’s high prices attracted the attention of Twitter users, with the tin can and ball of yarn attracting the most criticism.
https://twitter.com/KiidJoshua1995/status/928213026477674496
I'm putting tinned food in box for #FoodBankAdvent, and @TiffanyAndCo is selling tin cans for £945. So wrong, in so many ways. pic.twitter.com/PfodY84Ty5
— Faith Archer (@MuchMore_Less) November 8, 2017
Tiffany’s really sells the most random overpriced shit pic.twitter.com/wJT2N7lgx0
— Ivy 🫧 (@IvyKungu) November 6, 2017
https://twitter.com/lolnollacp/status/927671024664973312
Is it April Fool's Day? pic.twitter.com/AWHBY73HxG
— Emily C. Singer (@CahnEmily) November 7, 2017
Is this a joke website? Is someone punking Tiffany’s ?? pic.twitter.com/YrTxkNG263
— Claire Goldberg (@ClaireGoldberg) November 6, 2017
Tiffany is selling a can for $1,000.
In other news, I now understand why people stormed the Bastille.https://t.co/Gq3pNxjySJ— Jennifer Wright (@JenAshleyWright) November 7, 2017
When panhandling before the big riot, don't be caught without this stunning $1,000 tin can from Tiffany's pic.twitter.com/Mgw5IEup2H
— The Safest Space (@TheSafestSpace) November 5, 2017
"everyday objects" pic.twitter.com/hmSLuIWi53
— matt (@matthewgerrard) November 8, 2017