The founder and chief executive of Missguided is set to launch his menswear brand on a separate standalone ecommerce site next month.
Nitin Passi’s new brand, Mennace, will be part of the Missguided group but will trade separately from its sister website.
According to Drapers, the website is poised to go live in September with a brand new and full autumn fashion collection for men.
However, the price range is not yet known.
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