// Forever New opens first UK store in Meadowhall Shopping Centre
// The store offers a range of women’s fashion, including its iconic feminine floaty dresses
// Forever New launched its international website in 19 countries last September
Australian fashion retailer Forever New has opened its first store in the UK in Meadowhall Shopping Centre, Sheffield.
The new store offers a range of women’s fashion, including its iconic feminine floaty dresses.
Forever New said its collections are a ”unique blend of seasonal trends, feminine silhouettes, and of-the-moment detailing”.
The initiative comes after the launch of the retailer’s international website in 19 countries in September last year.
Forever New’s global network now spans 250 retail stores in 10 countries.
It also has partnerships with John Lewis, Asos and Next, as well as being UK concession partners with Fenwick and House of Fraser.
The launch is the second Australian brand to come to the UK this year, following Cotton On in May.
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