// Shein introduces new resale platform ‘Shein Exchange’
// The new platform aims to make it easier for sellers to list their items
Shein has launched a new online peer-to-peer resale platform to purchase and sell previously owned Shein products.
The new ‘Shein Exchange’ aims to make it easier for sellers to list their items on the platform.
It also promotes the benefits of purchasing pre-owned clothing over buying new items.
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The platform, created in partnership with Treet, is currently available to all US customers with plans to expand to other global markets next year.
“At Shein, we believe that it is our responsibility to build a future of fashion that is equitable for all, while also accelerating solutions to reduce textile waste,” Shein global head of ESG, Adam Whinston said.
“The goal of Shein Exchange is to make resale just as easy and convenient as buying something brand new, while also igniting a cultural movement of circularity within our own Shein community.
“We’re calling on our community to mobilize and keep previously owned clothing in circulation for as long as possible.
“By harnessing the reach and the influence of our growing community, we believe that shopping resale can become the new normal in our industry.”
The new platform comes after Channel 4‘s undercover investigation into factories supplying Shein, which showed factory workers working up to 18 hours a day with no weekends and just one day off per month.
Channel 4‘s footage shows a woman using the false name of Mei secretly filmed inside two factories she took employment with, producing the items that shoppers can purchase for as little as £1.49.
Shein responded to the controversial documentary “Untold: Inside the Shein Machine” saying it is “extremely concerned” by the claims presented in the programme.
