Peak season is always challenging to plan for, and with the current economic state-of-play, the stakes are rising even higher this year.
To help you plan for Black Friday and Christmas, ecommerce delivery technology provider Metapack has partnered with think-tank Retail Economics to conduct research. The result is the Metapack Holiday Shopping Trends Report, highlighting customer buying sentiment ahead of the upcoming peak season rush.
We’ve analyzed insight from over 8,000 shoppers and 800 retailers from the UK, Germany, France, Spain and Italy as well as the US, Canada and Australia, to identify consumers’ motivations and expectations in the face of the crisis.
Download your free copy of this report to discover:
- How the ‘cost of living’ crisis has impacted buying intentions
- The four emerging shopper types and how they’re impacted by economic strife
- How to keep winning customers despite reduced spending
