// Mamas & Papas launches new collection in partnership with Laura Ashley
// The 49-piece range made up of baby apparel, toys and nursery accessories is available in stores and online
Mamas & Papas has teamed up with Laura Ashley for a new collection of baby apparel, toys and pushchairs inspired by the heritage brand’s iconic prints.
The 49-piece range is now available online and in the brand’s international stores.
The curated collection includes baby and toddler apparel, nursery interiors such as bedding and a selection of classic toys including a Rocking Horse and Ragdolls.
Mamas & Papas’ best-selling Airo and Occaro travel pushchairs have also been reimagined with vintage Laura Ashley prints whilst retaining the nursery specialist’s modern design aesthetic.
Mamas & Papas chief executive Nathan Williams said: “As a like-minded brand with a strong British heritage much like our own, partnering with Laura Ashley demonstrates our ongoing commitment to providing parents and parents-to-be with unique products that are both stylish and highly practical.
“We look forward to launching the collection in-stores globally as well as online, delivered by the guidance and support of our expert colleagues.”
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