Allbirds co-founder Tim Brown steps down as co-CEO amid mass job cuts

allbirds Tim Brown
FashionSustainability
// Tim Brown has transitioned from co-chief executive officer to co-founder and chief innovation officer at Allbirds
// The sustainable footwear retailer revealed it has axed 21 corporate jobs – approximately 9% of its workforce

​Allbirds co-founder Tim Brown has transitioned his role from co-chief executive to chief innovation officer.

Joey Zwillinger, which Brown founded the footwear retailer with back in 2016, will remain sole chief executive.

Brown said: “Joey and I, together with the board made the decision to transition my title from co-founder and co-CEO to co-founder and chief innovation officer. I’m looking forward to supporting Joey as he continues to lead the business as our CEO on a day-to-day basis.

“While my role has changed, one thing hasn’t: my long-term focus and belief in the potential of this brand and business. I know both how far we have come and how much further we can go.”


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In a separate filing, the sustainable footwear business also said that it has terminated 21 corporate jobs, amounting to approximately 9% of Allbird’s corporate workforce.

The job cuts come after Allbirds laid off 8% of its global workforce in August and “dramatically” slowed the pace of corporate new hires as it began its cost-cutting efforts.

In March, Allbirds posted fourth-quarter revenues of £69.5m, down 13% year on year.

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Allbirds co-founder Tim Brown steps down as co-CEO amid mass job cuts

allbirds Tim Brown

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// Tim Brown has transitioned from co-chief executive officer to co-founder and chief innovation officer at Allbirds
// The sustainable footwear retailer revealed it has axed 21 corporate jobs – approximately 9% of its workforce

​Allbirds co-founder Tim Brown has transitioned his role from co-chief executive to chief innovation officer.

Joey Zwillinger, which Brown founded the footwear retailer with back in 2016, will remain sole chief executive.

Brown said: “Joey and I, together with the board made the decision to transition my title from co-founder and co-CEO to co-founder and chief innovation officer. I’m looking forward to supporting Joey as he continues to lead the business as our CEO on a day-to-day basis.

“While my role has changed, one thing hasn’t: my long-term focus and belief in the potential of this brand and business. I know both how far we have come and how much further we can go.”


Subscribe to Retail Gazette for free

Sign up here to get the latest news straight into your inbox each morning


In a separate filing, the sustainable footwear business also said that it has terminated 21 corporate jobs, amounting to approximately 9% of Allbird’s corporate workforce.

The job cuts come after Allbirds laid off 8% of its global workforce in August and “dramatically” slowed the pace of corporate new hires as it began its cost-cutting efforts.

In March, Allbirds posted fourth-quarter revenues of £69.5m, down 13% year on year.

Click here to sign up to Retail Gazette‘s free daily email newsletter

FashionSustainability

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