Strong DTC sales put Dr Martens on track to hit profit target

Dr Martens
FashionNews

Strong direct-to-consumer (DTC) sales has helped Dr Martens remain on track to hit its profit guidance for the year.

The retailer said that trading since the beginning of the year had been in line with its expectations as it saw “very good growth” in DTC across both EMEA and APAC.

Dr Martens said that it experienced “continued strength” in retail as traffic recovered post-Covid, and it benefitted from “good ecommerce growth”.


Subscribe to Retail Gazette for free

Sign up here to get the latest news straight into your inbox each morning 


However, its sales in the Americas region were lower year-on-year, driven by wholesale, which remained in line with its expectations. It said addressing this issue was its biggest priority in its current financial year.

Dr Martens expects it would take until the second half to see a meaningful improvement in performance in this area.

Wholesale sales at the retailer were also lower year-on-year throughout all three regions.

The news comes as the footwear company had its annual general meeting in London this morning.

Click here to sign up to Retail Gazette‘s free daily email newsletter

FashionNews

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

FashionNews

Share:

Strong DTC sales put Dr Martens on track to hit profit target

Dr Martens

Strong direct-to-consumer (DTC) sales has helped Dr Martens remain on track to hit its profit guidance for the year.

The retailer said that trading since the beginning of the year had been in line with its expectations as it saw “very good growth” in DTC across both EMEA and APAC.

Dr Martens said that it experienced “continued strength” in retail as traffic recovered post-Covid, and it benefitted from “good ecommerce growth”.


Subscribe to Retail Gazette for free

Sign up here to get the latest news straight into your inbox each morning 


However, its sales in the Americas region were lower year-on-year, driven by wholesale, which remained in line with its expectations. It said addressing this issue was its biggest priority in its current financial year.

Dr Martens expects it would take until the second half to see a meaningful improvement in performance in this area.

Wholesale sales at the retailer were also lower year-on-year throughout all three regions.

The news comes as the footwear company had its annual general meeting in London this morning.

Click here to sign up to Retail Gazette‘s free daily email newsletter

Social


SUBSCRIBE TO OUR DAILY NEWSLETTER

  • This field is for validation purposes and should be left unchanged.
FashionNews

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

RELATED STORIES

Latest Feature


Menu


Close popup

Please enter the verification code sent to your email: