M&S has price locked over 140 lines and dropped price on key Remarksable lines like cheese and butter as it continues to invest in value for customers.
Marks & Spencer Food managing director Alex Freudmann said: “This week we’re delivering big investments in value on the shelf by extending the price lock on over 100 products and investing in our Remarksable range, and while customers continue to prioritise value, they also don’t expect any corners to be cut.”
Alongside this, the retailer has rolled out its latest farm to foodhall advert with Tom Kerridge, showcasing M&S dairy farmers talking about the production of the grocery giant’s products like our RSPCA assured fresh milk.
Marks & Spencer is the only retailer with 100% RSPCA assured milk, and it has more RSPCA assured products than any of its rivals.
Under the M&S Milk Pledge first launched in 1999, M&S also pays a fair and leading milk price to every dairy farmer.
“These are the animal welfare and quality standards we’re committed to even as we continue to invest in price for customers,” the company said in a statement.
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“Our latest farm to foodhall campaign champions dairy farmers like David Irwin who go the extra mile for M&S to deliver products of outstanding quality and raise the bar to meet our leading RSPCA assured animal welfare standards,” Freudmann added.
“As part of the M&S Milk Pledge we’re committed to paying a fair and leading milk price to every dairy farmer – now and in the future. So when shopping at M&S customers can be confident that great value on the shelf will also mean great support for British farmers.”
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