Iceland shuns Christmas 2023 ad to invest more in keeping prices low

Iceland store
GroceryNews

Iceland has chosen not to release a Christmas TV and will instead invest in supporting customers during the cost-of-living crisis.

The decision comes amid other supermarket giants launching their Christmas campaigns earlier this month.

Read more on Grocery Gazette

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Iceland shuns Christmas 2023 ad to invest more in keeping prices low

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Iceland has chosen not to release a Christmas TV and will instead invest in supporting customers during the cost-of-living crisis.

The decision comes amid other supermarket giants launching their Christmas campaigns earlier this month.

Read more on Grocery Gazette

Click here to sign up to Retail Gazette‘s free daily email newsletter

GroceryNews

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

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