The O2 hails ‘record breaking’ year of trade

The Entertainment District and Outlet Shopping at The O2 celebrated a “record breaking” year of trade in 2023.

The destination welcomed over 8.9m visitors throughout 2023 marking a year-on-year uplift of 17% as its sales increase by 31%.

Outlet Shopping at the O2 rose 25% and the Entertainment District jumped 34%.

Outlet Shopping saw an average spend increase per customer of 6% and recorded a 27% increase over the Black Friday weekend compared to 2022.


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New brands to join the scheme in 2023 included Under Armour, French Connection and Carvela.

There were also several significant upsizes from long-standing tenants such as Tommy Hilfiger and Calvin Klein, Lids and Levi’s.

Outlet Shopping at The O2 leasing director Louisa Dalgleish said: “2023 was a standout year for us. We demonstrated our ability to actively engage with and listen to our visitors, and work collaboratively to identify growth opportunities for existing tenants, whilst securing high-quality brands that resonate with our visitors, and the results speak for themselves.

“Whilst we look forward to building on this success in the new year, we’re not a destination which sits still, and we are confident of taking Outlet Shopping at The O2 to new heights in 2024.”

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