Fashion brand AllSaints has reported another record-breaking performance, as profits surge.

Operating profit rocketed 40% to £39.9m with EBITDA was up 18%.

Group sales, which also include New York-based luxury menswear brand John Varvatos, inched up 0.6% to £459.5m, with core brand AllSaints also achieving a 0.6% sales rise to £393.5m.

The retailer said the strong financial performance was driven by a reduction in promotional and markdown activity, as well as a changing sales mix with growth in wholesale, franchise and licensing channels.

This has allowed the fashion brand, which celebrates its 30th anniversary this year, to reach more customers than ever before.

“We are delighted to be reporting another record performance for the third year in a row,” said AllSaints CEO Peter Wood. “We are particularly pleased that our clear focus on growing our wholesale, franchise and licensing partnerships around the world means that we are reaching more customers than ever before.”

The company has unveiled several new product launches during the year, including a fragrance collection, a childrenswear line – smAllSaints –, men’s tailoring and an eyewear range. 

AllSaints has continued to invest in new and existing stores, as well as tech infrastructure to enhance the customer experience.

The fashion retailer now trades in 27 countries, and in July opened a new European distribution centre in the Netherlands to support future growth plans across Europe. Wood said the brand felt “as confident as ever in our future prospects”.

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