French Connection is set to launch on Very this autumn as it continues its expansion across the UK.
The new partnership will bring the fashion retailer’s autumn winter 24 womenswear collection to Very’s online platform.
The wholesale collaboration will also expand to include menswear, starting with the spring summer 25 collection next year, Drapers reported.
Very, which recently appointed former Asos and Matches CEO Nick Beighton as a non-executive director, joins French Connection’s roster of UK-based stockists and concession partners, which include Marks & Spencer, John Lewis, Asos and House of Fraser.
French Connection, which currently operates 19 stores in the UK – including nine outlet locations – is on track to open an additional four to five stores by the end of 2024.
This exceeds the brand’s earlier announcement to add five new stores this year, DTC managing director Simon Donoghue told Drapers.
The upcoming stores will include a mix of full-price and outlet formats.
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