TikTok Shop is launching its first week-long sales event in the UK which will see some of the platform’s most popular brands offering exclusive discounts on thousands of trending products.
The online giant’s ‘For You Days’ event will run from 23 to 30 September, featuring shopping sessions and one-off discounts from brands including Sweaty Betty, Made by Mitchell and L’Oreal Paris, following the successful US launch of the event this summer.
Brands will run live selling events throughout the week, with some sessions lasting up to 16 hours. Each live event will offer a range of discounts, product launches and freebies for viewers.
Shoppers will also be able to access discounts of up to 50% on trending brands and retailers.
-
Related Story
-
The platform’s week-long event lands before Amazon’s Prime Big Deal Days launches next month.
TikTok Shop UK head of operations Jan Wilk said: “For You Days is TikTok Shop’s new one-of-a-kind sales event, where our community can shop from their favourite brands at great prices in an entertaining way.
“Live shopping is a totally unique experience that lets people see products in action and hear directly from brands and creators during their purchase.
“Whether you’re in the market for new clothes or beauty products, or browsing for updated homewares, join in on a session this week to access exclusive discounts and participate in competitions and giveaways to experience and enjoy the best of what For You Days has to offer.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
