Debenhams has launched its own credit payment option to help customers spread the cost of their purchases.
Shoppers will be able to split the cost of their orders from the online marketplace over monthly instalments or use Debenhams+ as a credit card.
Its launch follows a successful trial in January, and is available on the retailer’s website and can be managed through an app.
Related Story
Debenhams Group – formerly Boohoo Group – said the company has plans to extend the credit option to its other brands, including Karen Millen, Boohoo and PrettyLittleThing in the future.
Chief executive Dan Finley said: “We are on a mission to connect people with the brands they love.
“DebenhamsPay+ is a key part of this journey—offering more choice, more flexibility, and more freedom. Shopping should be seamless, and DebenhamsPay+ makes it easier than ever for our customers to get what they want, when they want it.”
Last week, Boohoo Group announced it would be rebranding as Debenhams Group with immediate affect as it looked to shift its brands into Debenhams-style marketplaces.
Click here to sign up to Retail Gazette‘s free daily email newsletter
