Lidl is set to launch a self-scanning feature in its loyalty Lidl Plus app as part of an ongoing investment into offering customers a faster, more flexible way to shop.
The new feature will be tested in a friends and family trial across four of the discounter‘s stores in September ahead of a phased rollout next year.
The tool will allow customers to scan products as they shop, track their spending and savings in real time, and complete their purchases quickly at a self-checkout terminal – all through the existing Lidl Plus app.
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Lidl GB chief executive Ryan McDonnell said: “This marks a significant leap forward in our digital evolution. Integrated into Lidl Plus, it’s designed to offer customers a smarter, faster, and more flexible way to shop.
“We’re investing heavily in technologies that simplify everyday life, while always offering our customers different options to suit their shopping preferences.
“Whether customers prefer the traditional checkout, self-service or self scanning, at Lidl, they are always in control of how they shop.”
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