Fashion brand Topshop has relaunched its standalone website, more than four years after it was shut down following its sale to Asos.

Customers will be able to buy a range of womenswear, menswear and accessories, as well as a curated 40-piece edit from its ambassador Cara Delevingne.

Topshop revealed last month that it had reunited with the fashion model to front its relaunch and new autumn/winter 2025 collection, which launches on 16 August.

The website offers Next Day and Standard delivery options, as well as a Topshop Instant AM pre 12-noon delivery service.

To mark its relaunch, the retailer is taking over Trafalgar Square in London on 16 August to host its first runway since 2018 and preview its new Autumn/Winter 2025 collections.

The show will follow a ‘See Now, Buy Now’ model, allowing customers to shop select items immediately, while previewing other seasonal pieces.

The relaunch forms part of a wider revival by new joint venture owners Asos and Heartland. The ecommerce giant sold a 75% stake in the Topshop and Topman brands last September as part of a wider refinancing of the business.

Under its new owners, Topshop’s managing director Michelle Wilson confirmed the brand will return to bricks-and-mortar retail later this year.

Wilson said the company was preparing to launch a “semi-permanent” high street presence in August, ahead of a more permanent standalone retail rollout planned for autumn.

Topshop had 70 stores across the UK, including its flagship store on London’s Oxford Street, before it fell into administration in 2020 as part of the collapse of Sir Philip Green’s Arcadia empire. Its brand was later acquired by Asos in a £330m deal.

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