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Former Amazon MD appointed Asos Chairman

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Online fashion retailer Asos has announced the appointment of former Amazon Managing Director Brian McBride as Chairman today as Lord Waheed Alli steps down from the role.

McBride spent almost six years at Amazon and has also previously held senior positions at T-Mobile, Dell Computers and IBM, while he currently operates as Chairman of mobile business Mxdata as well as Director of IT firm Computacenter and mobile banking company Monitise.

Nick Robertson, ASOS CEO commented on the changes, saying: “I would like to thank Waheed for his significant contribution to the development of the Company.

“Waheed has been with us from the very beginning and played a major role in the Asos story. I would like to express my gratitude, along with the rest of the board.

“Brian is joining at an exciting time, as we continue to internationalise the business and march towards our target of £1 billion sales per annum.

“He has a wealth of relevant experience, not just in e-commerce and technology but in fast growth International businesses.

“I am delighted to welcome him to the board and look forward to working with him during this next chapter of the Asos story.”

Last month, Asos announced a sales rise of 15 per cent across its UK operations for the three months ending August 31st 2012 and also reported strong growth across its international sites.

McBride, who has also held senior roles at Celtic Football Club and the British Retail Consortium, takes on his new position from November 1st 2012 and welcomed the new challenge.

He said: “ASOS shares many of the attributes that have made Amazon a global retailing powerhouse and I’m delighted to join the team at such an exciting time.

“I believe the company has the platform, proposition and ambition to deliver its vision of becoming the fashion destination for twenty somethings, globally.”

Published on Monday 01 October by Editorial Assistant

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