// The event invited nearly 43,000 comments and drove a record amount of traffic to Snug’s website
// Snug has identified the livestream trend as a powerful marketing tool.
Snug’s latest live social event, an Instagram livestream with comedian Katherine Ryan, saw a 450% growth in sales, compared to its previous live event in March.
The 45-minute livestream saw 6,000 users join the event at its peak and attracted enough virtual visitors to fill Wembley Arena, after more than 30,000 people signed up.
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