// Landsec teams up with Completely Retail Marketplace to launch competition offering businesses chance to win pop-up space at one of its destinations
// Brands which have yet to launch a physical store are being invited to convince judges that their business should occupy a pop-up space
Landsec has launched a new competition to offer disruptive brands and start-ups the opportunity to win a pop-up space at one of its retail destinations.
The property giant teamed up with Completely Retail Marketplace to launch the competition.
Brands which have yet to launch a physical store are being invited to convince judges that their business should occupy a pop-up space.
Free to enter, the competition will take place during CRMP at Old Billingsgate Market on 26 April and shortlisted candidates will present from the Soapbox Stage, which provides a platform for innovative new start-ups and brands.
READ MORE: British Land and Landsec consider £800m asset swap
Candidates will be asked to give a four-minute presentation to a judging panel made up of leading industry professionals, including retail and brand experts from Landsec.
Entrants will be judged against criteria that assesses innovation, creativity and the commercial viability of their business.
The winner will be able to choose from a range of Landsec locations across the UK for their pop-up shop.
“Retail destinations are increasingly attracting unique, independent brands to complement and diversify their offering – providing guests with greater choice by locating challenger and start-up brands alongside globally-recognised flagships,” Landsec head of retail brand account management, Nik Porter said.
“We’re excited to hear from a host of exciting brands bringing new ideas to retail, and we look forward to welcoming the winner into one of our destinations.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
