// Seasalt partners with resale provide Reskinned to launch a resale platform
// The platform, which launches 2 April, follows the retailer’s take-back programme it introduced last month
Seasalt is launching a resale platform in partnership with specialist Reskinned in a move to boost circularity in the industry.
From 2 April, shoppers will be able to buy pre-loved and repaired items from the brand that have been brought in by other customers.
This follows the launch of the its take-back programme last month where customers who returned pre-loved Seasalt clothing could receive up to £25 off their next purchase.
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The scheme received over 2,000 items in the first six weeks, making the brand the 12th most requested brand on the Reskinned resale platform.
Seasalt chief executive Paul Hayes said: “We’ve been overwhelmed by the incredible response from customers getting involved in the takeback initiative and are delighted to be able to launch the resale service so quickly.
“It’s so important to us, as a business, to do what we can to encourage circularity in our industry and the success to date is testimony to the quality of our Seasalt product.”
Reskinned co-founder Matt Hanrahan said: “At Reskinned, we’re opening up the pre-loved market to new shoppers. Customers love what we do and our drop models work, with products generally selling through within three days and a returns rate that is significantly below industry norms.”
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